RC+D Interiors are the elite team behind the flooring at Sydney Opera House, Marriot, Hyatt, and Melbourne Convention Centre (among others).

We crafted a new tagline — 'art by the square foot' — along with supporting brand story, website and brochure copy to convey the care and passion distinctive of the RC+D team.

The RC+D range comes in a suite of colours and themes. Working with the General Manager, we helped to provide rationales in order to elucidate the feel and sensibility of each product.

The brand voice was consciously developed to complement RC+D's existing brand collateral, which is refined, minimalist and indicative of the premium nature of RC+D's products.

'The way you have utilised emotive language and channelled our brand voice is really great. We are stoked.' General Manager, RC + D